Saturday, September 22, 2007

Negative externalities: Ashley Madison marketing


For those that don't know, Ashley Madison is a dating service for people looking to have extra-marital affairs.

To the three of my readers who did not click the link above and are still reading this: Thanks!

OK, now that everyone is back, let's talk about Ashley Madison's marketing campaign. The picture above is of a billboard they have posted on Sunset Blvd in West Hollywood. I am not particularly religious, nor do I generally approve of people trying to impose their own versions of morality on others. That said...

Ashley Madison makes money by facilitating affairs. Most marriages result in children. Sociologists on the left and right agree that children do best in families with two parents. If we take as given that an affair increases the likelihood of divorce, it's pretty obvious that Ashley Madison is profiting by encouraging a social dynamic that harms children and, thereby, society.

This is a perfect example of a company making a (relatively) small amount of money but doing a (relatively) large amount of harm to society. I hope the investors / executives are proud of themselves.

Rant over.

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4 Comments:

Anonymous Aaron said...

While it is a shame that people that are having sexual affairs aren't following the advice on sites like AffairTips.com and protecting themselves while having sex, the truth is that children are indeed collateral damage and in no way the fault of the Ashley Madison Agency. Illegitimate children are the fault of the people engaging in these sexual affairs themselves. No one else.

The Ashley Madison Agency provides married men and women a safe medium for having an affair. From personal experience, I can tell you that affairs can actually help a marriage. If more marriages were open to other sexual partners, men and women wouldn’t need to deceive their partners when they aren’t getting what they want. With society being about, “one partner for life”, yet human nature sees us being attracted to numerous different people over time, it’s no wonder why people start deceiving their partners. Why not allow your partner to explore other partners in order to fulfill his or her needs, while continuing to be a good partner?

Don’t fault the Ashley Madison Agency for creating families with one parent. Blame society for putting so much pressure on a marriage. Open things up a little and you will be surprised at what might happen.

September 23, 2007 8:28 PM  
Anonymous Jill said...

I agree with Moses. Unfortunately the internet is full of sites regarding affairs, escorts, swingers etc. What ever happened to being open and honest with your partner, expressing your needs, sexual and otherwise. Sites such as Ashley Madison make me ill, however sites such as
Doc Cool's Affair Tips are equally annoying. It is bad enough that people want to engage in an affair and use the internet to find a willing partner, but now there are sites that give you tips on how to keep your affair as discreet as possible. I just don' understand!

April 14, 2008 11:34 AM  
Anonymous Anonymous said...

Nice job trying to get traffic here by enticing readers at "our unfaithful ways" to come here by saying eseentially wriitng your blog entry there andf then telling them to come here as if you had written some great editorial about it.

Jesus, you wrote like three measley paragraphs. I'm only posting becuase I spent like 10 minutes trying to find this entry in your archives to get that limp dick entry and now I have to fistify the time expenditure by at least posting a comment.

-The MG

April 30, 2008 1:09 PM  
Blogger Moses Kagan said...

Wow - three not very helpful comments! Glad my blog has risen to the level of getting PR comment spam from not one but two skeevy sites.

And MG is mistaken - I didn't write my piece anywhere else. They probably scraped it, which I guess is fine.

Anyway, thanks for reading!

April 30, 2008 1:27 PM  

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