Mobile content businesses coming alive
To Kettners on Romilly Street in Soho with Rob Willis of 4th Republic to discuss opportunities in the mobile content and mobile direct to consumer areas.
Rob is very clued-up on opportunities to syndicate premium content to publishers on operator portals around the world. 4th Republic is selling white-labeled content in more than 20 countries. They're also doing some experiments with D2C business models promoted via a variety of channels.
We're considering using Guerilla, 4th Republic's parent company, to make some TV ads for our direct to consumer proposition. Their experience in the area sets them apart from the competition and we're excited about the opportunity to work together.
Rob is very clued-up on opportunities to syndicate premium content to publishers on operator portals around the world. 4th Republic is selling white-labeled content in more than 20 countries. They're also doing some experiments with D2C business models promoted via a variety of channels.
We're considering using Guerilla, 4th Republic's parent company, to make some TV ads for our direct to consumer proposition. Their experience in the area sets them apart from the competition and we're excited about the opportunity to work together.
Labels: 4th Republic, mobile, tv
posted by Moses Kagan at
3:58 AM
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